SPIN
The innovative Spin pushchair easily rotates from forward facing to parent facing with one quick spin. To promote the concept to gadget loving dads
we worked with the photographer Alex Howe who’d developed a lighting and image making technique we thought was perfect.
Each shot took the best part of a day to complete but the spinning energy of the shots helped create images more associated with a high end car brand than a pram. Perfect for the target market.
